Oladeji Adewusi

Social Media Manager

Ibadan, NG.

About

Highly strategic Social Media Manager with 6 years of proven experience in driving brand growth, engagement, and revenue through innovative digital campaigns. Expert in developing data-driven strategies, crafting compelling content, and managing communities across Meta, Instagram, TikTok, LinkedIn, and Twitter. Consistently delivers measurable results, excelling in paid advertising management and cross-platform audience expansion.

Work

NYSC

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Social Media Manager

Ondo, Ondo State, Nigeria

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Summary

Led social media training initiatives and content development for the National Youth Service Corps (NYSC), empowering corps members with skills to create engaging digital campaigns and drive online interaction.

Highlights

Designed and delivered comprehensive training programs to corps members, equipping them with advanced skills in creating engaging and viral social media content.

Spearheaded the development and execution of dynamic reels and social media campaigns, consistently boosting online engagement and expanding digital reach for NYSC initiatives.

Conducted in-depth analysis of social media performance metrics post-orientation, translating complex data into actionable insights for continuous content strategy improvement.

Cultivated a culture of digital literacy among participants, fostering innovative approaches to content creation and community building within the NYSC framework.

Kingheribright Global Service

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Social Media Manager

Ondo, Ondo State, Nigeria

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Summary

Orchestrated comprehensive social media strategies and digital presence for Kingheribright Global Service, driving significant audience growth and content engagement across key platforms.

Highlights

Directed a 4-person content team, spearheading a TikTok strategy that increased the CEO's followers from 0 to 100 in one month and generated over 2 million video views.

Managed and optimized the brand's website and Facebook presence, implementing content strategies that enhanced online visibility and community interaction.

Successfully scaled the social media presence for a key executive, developing tailored content strategies that amplified personal brand reach and engagement.

Automated key social media reporting workflows, significantly improving data analysis efficiency and enabling faster, more informed strategic adjustments.

Developed and executed data-driven strategies across Meta, Instagram, and TikTok, aligning content with brand objectives to enhance market presence.

Managed paid advertising campaigns across multiple platforms, optimizing ad spend to maximize reach and engagement for targeted audiences.

Education

Adeyemi College of Education (Affiliated with Obafemi Awolowo University)

Ondo, Ondo State, Nigeria
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B.Ed. Physical and Health Education Grade:

Certificates

Jobberman Soft-Skills Training

Jobberman

Introduction to Digital Journalism

Reuters

Skills

Digital Marketing Platforms

Meta Ads Manager, TikTok Business, LinkedIn Campaigns, Twitter/X, Google Analytics.

Content Creation & Editing

Canva, Video Editing (InShot, VN, CapCut), Copywriting.

Strategic Planning

Campaign Planning, Brand Positioning, Audience Segmentation, Influencer Partnerships.

Team & Project Management

Team Leadership, Budgeting ($50K+), Crisis Communication, UGC Campaigns.

Productivity Software

Microsoft Word, Microsoft PowerPoint, Microsoft Excel.

Professional Attributes

Creativity, Communication, Time Management, Collaboration, Attention to Detail.